Erin Sagin wrote an article on the WordStream blog about 5 keyword search tools all online marketers should be using. These tools can also be helpful to domain investors for things such as developing long tail domains, setting keywords for parking and to look for similar names to shore up an investment in a certain niche. Only 4 of the 5 tools can be used for our purposes as one related to the websites … [Read more...]
What would Google Search look like without backlink relevancy ? Matt Cutts says it would look worse
By: Raymond Hackney Matt Cutts put out a video today that answered a question that dealt with a Google algorithm without backlink relevancy. Matt said there is nothing available to the public but they have tested it internally and it was much worse without the backlinks. So backlinks will continue to play a big part in Google search rankings. … [Read more...]
A look at the Pros and Cons of the Google Keyword Planner and other options for keyword data
By: Raymond Hackney Ebrandz takes a look at the pros and cons of the new Google Keyword Planner and some other competing services to be used for keyword data. Moz.com also did a good article last month about the pros and cons of using the Google Keyword Planner. From the article: While far from a perfect tool (seriously skewed toward "commercial intent," not always inclusive of trend … [Read more...]
5 Years After Launch Chrome Is On Top Of The Browser World
By: Raymond Hackney When Google announced the release of its own web browser Chrome in 2008, many people asked themselves why Google was building a web browser. In retrospect, the better question would have been, why Google hadn't built a web browser earlier. After all, the company's entire business is people using a browser to access Google's services, as Sundar Pichai, a senior vice president … [Read more...]
Search Ranking Factors in 2013
By: Raymond Hackney The folks at SearchMetrics have released their SEO ranking factors for 2013. This is their ranking correlation study they worked on for the past 3-months, right after the second-generation Penguin update was pushed out by Google. Courtesy of Search Metrics … [Read more...]
How Important Is It To Be On Top Of Google Search ?
By: Raymond Hackney Forward Push Media put together this infographic on where people search and the numbers behind search engine position. Positioning matters on the paid ad side as well. Courtesy of Forward Push Media … [Read more...]
What Do People Search For ?
By: Raymond Hackney What do people search for ? This infographic was put together by iacquire.com and Survey Monkey. Interesting that 50 % of people clicking an ad think they are clicking an organic search result. Courtesy of iacquire and survey monkey … [Read more...]
Matt Cutts Answers ” How Can A Legitimate Business Compete Online ?”
By: RH Ranking being so valuable, how does a true business owner that offers a legitimate business and has a vast number of customers supposed to compete and gain the traffic deserved over those that specialize in creating traffic ? Matt talks about not having a site that sucks and even because you are a legitimate business does not mean your site is not bad. Matt goes into other ways to promote your … [Read more...]
Google Releases “How Search Works”
By: RH How Search Works Google announced today a new site, How Search Works A few things you'll find: An interactive, graphical explanation of Google Search A view into major search algorithms and features A 43-page document explaining how we evaluate our results A live slideshow of spam as we remove it Graphs illustrating the spam problem and how we fight it A list of policies that explain when … [Read more...]
The Evolution of the Search Engine
By: RH The Evolution of the Search Engine Monetate put together this look at how search has evolved over the last 20 years. They also point out the increased importance of on site search and how to make it work for you. Courtesy of Monetate … [Read more...]
