SearchEngineJournal.com published an article today on choosing a domain name to maximize SEO. The author recommends staying away from Exact Match Domains, I think that there may some flawed thinking here as to discard all EMD's. Low quality names sure, but there are several that would be excellent to own and dominate search with. The EMD update crushed keyword domain websites in the rankings. Average … [Read more...]
What Are Some Myths About SEO ?
By: Raymond Hackney Matt Cutts did a webmaster video and answered some of the existing myths related to SEO. One of the biggest Matt said is that if you use Adwords you will rank better. He said others have a conspiracy theory that its the reverse. Matt says Google is really just about getting return visitors, its that simple they just want to return great results. … [Read more...]
What would Google Search look like without backlink relevancy ? Matt Cutts says it would look worse
By: Raymond Hackney Matt Cutts put out a video today that answered a question that dealt with a Google algorithm without backlink relevancy. Matt said there is nothing available to the public but they have tested it internally and it was much worse without the backlinks. So backlinks will continue to play a big part in Google search rankings. … [Read more...]
How can an older site maintain its ranking over time?
By: Raymond Hackney Matt Cutts in a Google Webmaster video is asked by a website owner how they can maintain their ranking ? They point out they have been in business for over 14 years. Matt explains not to coast on your laurels, being an old site does not mean you will maintain your ranking. Newer domains and websites pass older sites all the time. Matt said to look at your site, is it fresh ? Is it … [Read more...]
Matt Cutts: There Are No Special Signals Related to Facebook and Twitter in the Google Algorithm
By: Raymond Hackney Matt Cutts did a video today for Google Webmaster Help on Twitter and Facebook. The question was: Are Facebook and Twitter signals part of the ranking algorithms ? How much do they matter ? Matt said they were treated like any other page and that there was no special treatment to the best of his knowledge. He explained why they really can't use specific signals for those … [Read more...]
Matt Cutts Answers: Are All Comments With Links Spam ?
By: Raymond Hackney Matt Cutts discusses whether or not all comment links are spam and suggests that people always use their real name when leaving a comment. He also mentioned that if these links make up too much of your link profile then it could be looked at as a link scheme. The main takeaway is to not use a keyword as your name when leaving a comment, even if the comment is on topic and adds value to … [Read more...]
A Look at Google’s Hummingbird
By: Raymond Hackney Last month, Google announced a major search algorithm release called Hummingbird. Here is an illustrated look at Hummingbird. Courtesy of WebHostFace … [Read more...]
A look at the Pros and Cons of the Google Keyword Planner and other options for keyword data
By: Raymond Hackney Ebrandz takes a look at the pros and cons of the new Google Keyword Planner and some other competing services to be used for keyword data. Moz.com also did a good article last month about the pros and cons of using the Google Keyword Planner. From the article: While far from a perfect tool (seriously skewed toward "commercial intent," not always inclusive of trend … [Read more...]
Search Ranking Factors in 2013
By: Raymond Hackney The folks at SearchMetrics have released their SEO ranking factors for 2013. This is their ranking correlation study they worked on for the past 3-months, right after the second-generation Penguin update was pushed out by Google. Courtesy of Search Metrics … [Read more...]
The 10 Commandments of SEO – Matt Cutts as Moses ?
By: Raymond Hackney TechWyse put together this infographic which is pretty basic as far as info but is a very nice job on the design aspects of an infographic in my opinion. For those new to running a website this info should be helpful and its a nice looking graphic to bookmark. Courtesy of TechWyse … [Read more...]
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