Chinese startups today are blessed. They are riding two tidal waves which can quickly propel them to the global arena, but going global requires a careful consideration of the domain strategy. What are the two tidal waves? The first one is the “One Belt One Road” initiative started in 2013 to connect China to the […]
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A Chinese unicorn with a long numeric domain
What do you see in the number 10101111? You may think it has to do with something digital because the number consists of only 0 and 1. Well, the answer may surprise you, and it comes from a Chinese startup in the ride hailing industry. Shen Zhou Zhuan Che (神州专车) is a chauffeured car service […]
Continue ReadingKassey Lee rebrands Coreile.com to a new name
Kassey Lee a contributor here at TLDinvestors.com has rebranded his Coreile.com to Grandseeds.com. Domains are like seeds. When carefully cultivated, they develop into grand trees bringing in massive revenue. Grandseeds offers a fine collection of domains to help startups create brands with matching domains. A brand-matching .com starts you as a global player on day […]
Continue ReadingEnglish domains becoming a trend in China?
The other day I read a small announcement in Chinese financial news, which got me thinking about whether there is a trend of Chinese startups using English-based brands/domains. The announcement was about a Beijing-based financial service provider called NewBanker. The startup was founded only in June, 2017 but has already received two rounds of investment […]
Continue ReadingHow to contact a domain owner in China
恭喜恭喜！新春快乐! Happy Chinese New Year! I look forward to another year of good conversation with my readers. You have just come up with a great brand name, so the next step is to acquire its matching domain. You type the domain into the browser but nothing appears. You turn to a domain ownership checking tool […]
Continue ReadingRadix’s .HOST, .SPACE, .PRESS, and .WEBSITE get approval from the Chinese Government
Our advertising partner Radix received approval for the .Host,.Space, .Press and .Website to operate in China. You can check out the release below: 2nd January, Dubai, UAE. Radix, one of the world’s largest portfolio registries, today announced that it has received the official approval from the Ministry of Industry and Information Technology (“MIIT”) of the […]
Continue ReadingThe curious case of YenDai
Pinyin domains are sought after in corporate China. It’s the number one choice for the 2018 Top 100 Chinese Internet Companies, and the majority of them are 2-pin domains. Well known examples are BaiDu.com, XiaoMi.com, and MeiTuan.com. Today I’ll talk about the curious case of YenDai. This name came across my desk recently when I […]
Continue ReadingThe world’s biggest AI startup is from China but its domain is not .cn
My college days at The Chinese University of Hong Kong were about fun, friends, and sometime aimless activities. Yet, to some, it’s a place to germinate great ideas. Take Xiaoou TANG and Li XU, a CUHK professor and a PhD student respectively who in 2014 had an “aha!” moment and founded the AI startup SenseTime. […]
Continue ReadingBranding 2.0 and domains
Image courtesy of various brands While traditional branding (Branding 1.0) focuses on “what”, domains add the “where” dimension to it. Well, I must say that I’m not a branding expert, so my knowledge about branding may be limited. As I understand, Branding 1.0 is about associating a brand with “what”. When you think of a […]
Continue ReadingThe Chinese domain strategy of Walmart
Image courtesy of Walmart.com Apple has moved its Chinese iCloud data to China and India is considering a policy to require data to stay within its country. National governments across the world will likely impose requirements on local residence of local data as time goes on. The “one .com to rule them all” domain strategy […]
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