Such unfriendly words were given to Jack Ma in the early days of Alibaba, and the words referred to the name “ali baba”. Nevertheless, the name went on to become one of the most recognizable brands in the world. What about a domain you just made up and registered for $10? At the Israeli Innovation […]
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About Alvin Brown
Startup founders, is your domain matching your brand?
A domain marks your presence in the digital world – a global one indeed. Yet, in my daily news reading, I come across startup after startup with the domain-matching-brand issue. So, it’s time to check your domain and see if it is correctly named. Your domain is the address of your store in the digital […]
Continue ReadingA basic domain strategy every ceo should have
Today, every startup has a chance to become a global brand. The very nature of the internet enables you to easily connect with creators, manufacturers, financiers, shippers, and customers across the world. What you need is a good domain strategy, and this strategy should include the following elements. Domain name must match brand name Consumers […]
Continue ReadingIt’s a two-way street when it comes to the Chinese domain market
Many investors may see China only as a buyer for expensive .com domains. However, the days are coming when you’ll hear more and more about Chinese owners selling domains to buyers outside China. A recent news story I read is an indication of what is to come. Last month, the domain Viafintech.com was sold by […]
Continue ReadingWebsites translating numeric domains to Pinyin?
Recently I read that a domain investor was looking for a website which can translate a number to Pinyin. If possible, he would also like the website to provide English description. Such service would be tremendously helpful to investors when acquiring numeric domains. Unfortunately, I don’t know if such website exists. In fact, numbers have […]
Continue ReadingDomain upgrade is the name of the game in China
The domain behavior in corporate China is quite similar to what we see in the west. Companies like to upgrade to shorter domains for a variety of reasons: such as better name, prestige, publicity, or going global. Let’s look at some examples. VIPshop.com is obviously not a top-notch domain for an ecommerce platform which is […]
Continue ReadingWhy Social Media Can’t Replace Domains
Social Media Since the birth of the Internet, millions have long taken to the web to promote personal and company brands with their own websites. Almost three decades later, many more millions have launched profitable brands exclusively using social media networks. While many take to social media networks because of ease of use, and the […]
Continue ReadingThere is only one domain but many brands including one from China need it
It’s exciting news in the domain industry. Recently Eko.com was sold for a whopping $1.5 million to become the 3rd largest publicly reported domain sale of the year. This sale illustrates a tough issue faced by startups around the world aspiring to become global players. The new owner is USA-based media technology startup Eko. The […]
Continue ReadingHow Jessica Doppelt Turned $100K Investment into Multi-Million Dollar Domain Development
The domain industry is long littered with stories of domain investors entering and quick flipping their way to profitable success. Domain investing, specifically quick flipping, to profitable success in short order shouldn’t be dismissed. However, the more puzzling and challenging feat to achieve and sustain is multi-million dollar domain development. Today’s podcast guest, Jessica Doppelt, […]
Continue Reading.brand domains: to be or not to be?
In 2010, a growing list of well-known brands began to speculate on the future of the internet and its hopeful acceptance of new domain extensions. While .com and other legacy domain extensions have long been accepted, many of the brands couldn’t turn a blind eye to the possibility of .brand domains becoming the next big […]
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