Over the last couple weeks there were some interesting articles regarding domain names from publications outside the industry. Larry Levenson wrote a piece on HubSpot entitled, “Why Marketers Should Care About The 1,300 New Top-Level Domains” Levenson talks about things from using the new gtlds for brand protection to potential SEO benefits to innovation. He […]
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Juan Diego Calle Wants the New Gtlds to “Bring it on”
By: Raymond Hackney Juan Diego Calle CEO of .CO Registry is ready for the new gtlds and actually welcomes them according to a blog post on the .co blog today. Calle is taking the opinion that many other alt extension fans have, that the more new gtlds out there, the more the consumer will be […]
Continue ReadingBloomberg/BusinessWeek Answers the question if new gtlds will help your small business
By: Raymond Hackney Karen E Klein and Bloomberg/BusinessWeek did an article on the new gtlds a few days ago which answered a question from a small business owner. Question: I heard that a bunch of new website addresses–besides .com–will become available in 2014. How should a small business like mine take advantage of these new […]
Continue ReadingNew gTLDs – A Newbie’s Perspective
New gTLDs – A Newbie’s Perspective As ACRO commented last week on a post at TheDomains.com, “Those that blindly support a crazy-priced gTLD extravaganza are equally clueless as those that fully refuse to partake in the new namespace expansion.” The majority of ‘successful’ domainers out there all seem to have indicated that they’ll likely dabble […]
Continue ReadingNew Top Level Domains – Worth the Investment ?
By: Raymond Hackney Here is a video with a Cleveland web design firm that feels their clients will not need to register new gtlds as it will be an administrative nightmare and a waste of money. Stick with one extension and make it work was their advice. This is an interesting video from the standpoint […]
Continue ReadingTheNextWeb.com asks “With so many new top level domains launching, what should your strategy be”
By: Raymond Hackney TheNextWeb.com did a piece today on the coming new gTlds, "With so many new top level domains launching, what should your strategy be?" The article did get viewpoints from both sides of the aisle. On the New gTlds are the future side: But why are gTLDs relevant? Elisa Cooper, director of product […]
Continue ReadingFrank Schilling and Why He Likes Dot Link
By: Raymond Hackney In a series that ICANN has put out talking to different registry owners, Frank Schilling discusses .link. Interesting that Frank sees .link as a better .info with mass market appeal. He also wants to put it out at $3 to $5. Link is the 21st most popular keyword on the Internet by […]
Continue ReadingBlake Irving CEO Go Daddy Talks About the New Gtlds
By: Raymond Hackney Blake Irving sat down with AZ TechBeat and discusses the new gtlds. Irving starts out talking about how there is a lot of domain name pollution, that his kids think .fail is awesome and that no one uses the address bar and instead of everyone goes to Google. The video is 4 […]
Continue ReadingNew gTLD Experience With 1and1.com
New gTLDs Getting Ready to Roll Out According to 1and1.com Well, looks like the future is upon us, as we get closer to the roll-out of new gTLDs. After listening to the hub-bub at TRAFFIC about the new gTLDs, I decided that it couldn’t hurt to strategically pre-order some names in the new gTLDs. In […]
Continue ReadingBloomberg: ” Harvard.xxx a Brand Cautionary Tale as Web Adds New Names”
By: Raymond Hackney Bloomberg is out with a piece today about how .xxx is a look into how corporations and other brands will have to protect themselves when new gtlds are available. From the article: Harvard University paid as much as $299 to register the last time the World Wide Web’s global overseer added a […]
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