Squadhelp produced a great report that looks at the last 6 months of data at the naming marketplace.
First thing that stood out, “May 2020 resulted in record number of domain sales (40% higher than any previous month).”
Over 45% of all sales were for domains that were listed on Squadhelp.com for less than 6 months.
Inside the report they delve into:
- Root words
- Syllable count
- Domain name length
- Sales by industry
- Length of time to make the sale
- Overall trends
The top root words were Luxury, Up, Home, Rise, Pure and Fashion. Now when dealing with root words they were clear to point out that the root words don’t always equate to the actual keyword inside the name.
For example, for a name such as Intelidata, the associated root word may be “Intelligence”.
Domain Name Length
Short words were in demand, they note, Over the past 60 days, we have noticed a significantly higher demand for 4L and 5L domains.
Agency & Consulting, Tech, Health continue to lead the overall Squadhelp sales trend.
Check out the full report on Squadhelp.com it’s a good read.