The Brandosphere – A look at Sedo Sales – New offerings from Efty and Namepros

Today we are going to look at Sedo’s brandable sales for the week and the new product offering from Efty.com.

Sedo did not report that many .com sales this week, only 29 in total. Since Sedo decided to stop reporting sales under $2,000 we miss out on some data that would be of value for brandable investors.

That $700 to $1,999 range had a decent number of brandable sales each week. But nothing we can do about that so let’s look at this week’s sales.

ZettaCloud.com sold for $5,000. The domain was registered in 2013 after dropping twice previously. The buyer could be Zetta.net or Zetta.io as they are both involved with cloud computing. Mark Monitor handled the transaction. Nameservers have not updated yet.  Solid hand reg.

HeliGroup.com sold for $4,000 and was registered in 2004 after being dropped once before. The domain was listed at Igloo.com.

CryptoCart.com sold for $3,500 and was registered in 2013 after dropping once before. The .net is registered under privacy, it has a site that talks about a cryptocurrency exchange.

CherryMobile.com was sold for $3,688, the domain was registered in 2005 after it dropped three times previously. The buyer looks to be the Cherry Mobile in the Philippines using the .com.ph.

Full List

heydesign.com    5,300    USD
zettacloud.com    5,000    USD
sharecrop.com    4,200    USD
heligroup.com    4,000    USD
interdevice.com    4,000    USD
cherrymobile.com    3,688    USD
indiefit.com    3,650    USD
brainbase.com    3,600    USD
lenmi.com    3,500    EUR
cryptocart.com    3,500    USD
menuman.com    3,000    USD
nolog.com    3,000    USD
juiceflow.com    2,650    USD
tuike.com    2,500    USD
bouri.com    2,455    USD
sercy.com    2,000    USD

Efty unveils new themes

Doron Vermaat and his team at Efty keep turning out new product offerings. Their latest enables you to get the look and feel of the popular brandable boutiques. It only makes sense as Doron is in tune with the brandable marketplaces and sells some of his own names on BrandBucket and Brand Root.

Daniel Levy a long time reader here has a very nice looking website at TheDomainStore.com which is using the new Efty theme. Daniel also owns some top quality domains.

With some growing disenchanted with the business model of the boutiques, many may turn to Efty to start their own.

I am sure the established marketplaces will talk about the fact that anyone can build a website but it is their marketing and sales network that makes the difference. Still there is little transparency to where these marketing dollars are being spent. I have said before “Show me where you are spending the money, justify the 30%.”

Secondly there is no doubt that a fair number of sales take place on these marketplaces as a result of direct navigation. So now those sales using Efty come in without a 30% commission.

Namepros Gives Brandables Their Own Discussion Forum

Eric Lyon recently added a new Brandables discussion section on Namepros. This was something I suggested as the BrandBucket experience thread seemed to be frustrating members on all sides of the debate. Now anyone can start a topic and rant and rave however they like within the community guidelines.