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Google keeps above 65 % search share according to comScore

August 11, 2011 by Raymond Hackney

Eweek.com did a report on the latest comScore search results for July.

Microsoft’s share of the U.S. explicit core search market remained unchanged between June and July, according to new data from research firm comScore.

Overall, Google Websites led in July with 65.1 percent of the U.S. market, a slight decrease from 65.5 percent in June. Yahoo came in second with 16.1 percent, a tiny uptick from June’s 15.9 percent. Meanwhile, Microsoft stayed steady at 14.4 percent.      

According to comScore, explicit core search “excludes contextually driven searches that do not reflect specific user intent to interact with the search results.”

When it comes to total core search—which includes partner searches, cross-channel searches and contextual searches—the respective companies’ July shares remained roughly the same: Google earned 64.8 percent, Yahoo held 17.9 percent and Microsoft came in third with 13.4 percent. According to that metric, Microsoft declined slightly from June, when it held 14.1 percent.

Read the full story HERE

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Filed Under: Google, Search Engines

About Raymond Hackney

Raymond Hackney has been involved with domain names since 1997. One of the most prolific writers in the domain industry and founder of TLDinvestors.com and 3Character.com

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