Matt Southern published a piece on SearchEngineJournal.com on Google providing more info about domain names in the search results.
Tapping on the icon will pull up a card from the bottom of the screen with additional pieces of information about the search result.
The article goes on to say that Google is taking info from Wikipedia. Of course many websites don’t have their own Wikipedia page.
The new “about this result” cards include the following information:
- Description of the domain
- Whether the domain is secure
- The full URL of the search result
- Whether the result is organic or an advertisement
Matt noted that “Google may show additional context in the event that a Wikipedia descriptions is not available, such as when the site was first indexed.”
That’s what’s happening with TLDinvestors.com while doing a search of our site.
You can read the full article on SEJ