You always need to be cognizant of what kind of business was run on a name you are bidding on in an expired auction.
There is a lot of excitement around the auction of Trustify.info on GoDaddy auctions. Currently the name that GoDaddy values at $265 has a high bid of $8,900.
I am sure some might be bidding on the link profile which you can view here at MajesticSEO.
This is how Trustify described themselves:
Reliable, Professional Private Investigators. Nationwide.Trustify provides instant access to a nationwide network of fully-licensed private investigators to take your case and get the evidence you need. Our private investigators have experience in a wide-range of cases, including: – Adultery/Infidelity – Child Custody – Divorce – Locate a missing person – Criminal background checks – Fraud and Financial investigations – Deep web and online research
Now let me make crystal clear, I have not investigated this company and have nothing to say about them. But I know if I was doing a Google search, I would not want this name.
So for me the problem with winning this name is all the potential conflicts the new owner might get pulled into. Many people outside domaining don’t understand domain sales, expired domain auctions.
Some might not believe the name expired and you are just the same old company with a new domain registrant.
So now you will spend time and possibly need a lawyer to deal with explaining you are not the old company but either a new company or a domain investor that wanted the domain name.
Plus the fact if the name sells for so much and the company goes bankrupt, the bankruptcy trustee might try to say this was an asset and come after it, again the whole, “Well I won this name fair and square!” Means nothing imo if you have to spend time and money defending a name that might have no resell value, because who down the road wants to buy it from you, with all this bad press going around?
On top of everything in this case, the .com is an established website and I would never want to be running a business on an alt extension with such an established website, I get doing that when the .com is parked, owned by an investor that wants huge money for the name.