By: Raymond Hackney
Kathy Nielsen wrote a piece on Business2Community.com about the new tlds
From the article:
This is really a brand new wave of opportunity for naming on the internet. I’d say that around 99% of all first searches for a domain name show that the first choice is not available. If you’re a new company looking for a company name, and then try to get the matching domain, you’ll likely be out of luck finding what you really want. There is always the possibility that the domain you want will be available on the premium market, but costs can be prohibitive to some, especially for smaller companies or start-ups. Many companies resort to their second, third, fourth and so on, choice of domain. Not what they really want.
Nielsen goes on to talk about Vine and mentions how it sold for $970 million to Twitter. The site did not sell for that because it was on Vine.co, when we are talking about domain values I think we need to be careful trying to sneak in developed website sales. Vine would have sold for the same amount imo if it was on a .net.
Another thing is if Sedo employees are out writing articles talking about costs being prohibitive in the secondary market, can you really feel good listing your .com domains on their site ? I mean its fine if you are on the new tld bandwagon, its just that I believe there are going to be a lot of mixed messages.
Should a start up reading that article think to stop their search on Sedo for a cost prohibitive .com and choose a new tld ?
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