News from Amazon today is they are shutting down their Quidsi division, Diapers.com and Soap.com are both a part of that division.
Bloomberg first reported and the company confirmed to Axios. Amazon acquired the company for $545 million in 2011.
“We have worked extremely hard for the past seven years to get Quidsi to be profitable, and unfortunately we have not been able to do so,” Amazon said in a statement. “Quidsi has great brand expertise and they will continue to offer selection on Amazon.com; the software development team will focus on building technology for AmazonFresh.”