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DAN: Introducing Domain Financing 2.0

January 22, 2020 by Raymond Hackney

In a post on Medium Reza from DAN (an advertiser here) announced their new financing model. Sellers now have the option to let buyers pay over up to 60 months.

From the article which can be read in full here:

 

Introducing a new markup model

Our new Lease to Own model also introduces a new markup model which acts as a negative incentive for buyers to not at all times opt for the longest payment plan term available, and make you money in the process.

We implemented the markup to ensure that buyers that can actually afford to purchase the domain at the set BIN continue to do so.

The markup schedule looks like this:

2–12 months = no markup added

13–24 months = 10% markup

25–36 months = 20% markup

37–60 months = 30% markup

The markup is added on the total sale price, and 50% of the markup will be used by DAN to cover for the recurring payment processing fees, domain renewals, providing DNS support to the buyer and keeping the domain in escrow for months if not years. The remaining 50% of the markup is paid out to our sellers monthly.

We highly advise all our sellers to enable our max lease period of 5 years, so you can sell more domains but also generate more income when a buyer chooses a long term domain payment plan.

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Filed Under: DAN.com

About Raymond Hackney

Raymond Hackney has been involved with domain names since 1997. One of the most prolific writers in the domain industry and founder of TLDinvestors.com and 3Character.com

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