By: Raymond Hackney
What are the top 3-5 SEO areas where webmasters make the most mistakes?
This was a longer video as Matt usually gets through a question in two minutes, he gave a little more info and spent a little more time on this one. The info is pretty basic for an SEO professional but worth listening to for those that are doing it on their own and are never going to hire a professional.
It was funny that Matt actually mentions, "owning a domain name in the first place."
why does google just assasinate a site if you point extra domains at it? i have many domains that get a lot of hits that make almost nothing on ppc so i point them to other sites i have and google just drops them off the map. what’s up with that?
Here is something I found Rat,
The basic advice is to never have multiple domain names pointing to a single website unless you have set up 301 redirects to a single URL: that is, the URL for the primary domain name. It is doubly or triply difficult to get enough link popularity spread among multiple domains in order to have any positive effects, as opposed to simply promoting and enhancing a single website with a single domain name. Many companies and organizations buy extra domain names that are common misspellings of their preferred domain name, or might otherwise be mistyped by users or misused by competitors. In those situations, of course, the best practice is still to install 301 redirects back to the primary domain name.
http://www.rainbodesign.com/seo-tips/multiple-domain-names.php
The best technical bit here was Matt’s advice on checking how your ‘snippets’ who up on search results…
The best bit more generally was ‘don’t be tunnel vision on seo…rather expand your sense of how to properly MARKET YOUR BUSINESS! This has been a revelation for me recently, as I set up a new website for a client and deliberately did a few very small things, which in combination have yielded tremendous results. I won’t say too much, but I will say this…have you ever thought of a website’s Privacy Policy page as a traffic and linking source? Why the hell not? We made sure ours was unique content, offered it as a template, and invited others to use and share it, to great effect…and then we replicated this ‘sharing’ model in several other areas, and thought about how bloggers interested in new approaches to business might be interested in what we were doing, and then approached them with half-done blog content to make it easy for them…remember everybody loves someting for ‘free’ !
peace