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Why do paid links violate Google’s guidelines while other ads don’t?

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By: RH

Matt Cutts talks about paid links

Matt got a question from someone on why no paid links but Adsense and other networks are fine.

Matt said Google has no problem with the advertising but not on the manipulation of search results. He went in to why people should always use "no follow" links.

Video is only 2 min long and worth watching, some of the comments are pretty harsh on Matt and Google. What is your opinion on this ?

 

Comments

  3. That was actually pretty informative. I never thought about ads from a “nofollow” vs “follow” perspective and the intent in which each is used.
    So basically they don’t care what you link to, as long as you nofollow them.

  4. The reason we acquire backlinks is to rank higher that the other guys that have acquired backliks. Otherwise, our relevant content does not get ranked. Google wrote panda to force more people to use adwords. Follow the money suckers.

  5. Listen, I would love if all of the good old search engine manipulations would still work. Then I could be rich for little work. But that was around too long and not everyone can be rich for little work. Google did not write Panda to force more people to use Adwords. They don’t need to force anyone to use anything. The reason why we all want to rank iin Google is because Google sends LOTS and LOTS of traffic. Why does Google send so much traffic? Because they do things like write Panda to give the best search results to the user. If they let all of us hijack the traffic and send them to our low quality turnkey sites then that traffic would stop coming one day. I use Google. I taught myself to write code with Google search results. I now build websites and sell them. If it wasn’t foe Google giving such good search results then I wouldn’t be making money. Plus I want Google to make money that’s how they provide Gmail, Analytics, Picasa, GDrive, Google+ (hangout), Google calendar and many more wonderful free services that I use to run my business. So don’t fight change make money!

  8. But what about good old fashioned CONTEXTUAL backlinks? How does Google know the difference between a paid link and a legitimate backlink?

  9. I’ve had offers from sites wanting to pay me for links, but i always say they have to be NoFollow suffice to say, i never hear from them again. DoFollow and NoFollow can be a little confusing to new bloggers.
    I always have my own rule that paid should always be ‘NoFollow’ and i stick to that. 🙂

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