By: RH
Lori Anne Wardi VP for .CO, responsible for matters involving brand strategy, business
development and global communication, was featured in two articles over the last couple days.
Lori Anne participated in our women in domaining series and Tuesday she was featured in Womenetics.com.
The article talks about how Lori Anne got involved from the beginning with .Co. From the article:
“Sometimes hundreds of thousands of dollars,” Wardi says. “It’s hard for
entrepreneurs to get in on the dot-com level because so many dot-com
names are taken. It’s frustrating when you can't get a name without
having to pay through the nose for it.”
Enter .CO
Internet SAS, pronounced “dot kō.” The 2-year-old domain extension
company is where Wardi works as vice president and brand strategist.
Since their public launch in 2010, .CO has acquired 1.3 million users in
more than 200 countries. Home-based small businesses aren’t the only
companies jumping on board — .CO boasts giants like Google, Twitter and
Amazon as users, too.
Read that whole article on Womenetics.com here
Today TheGlassHammer.com did a piece on Lori Anne and about her journey from where she started to where she is now.
From the article:
“Forge your own path,” she said. “People fall into a trap of
believing there’s this career path you’re supposed to be following.
Sometimes you have to step off the path – or jump off the path. And it
could be three steps forward, two steps back, four or five times. Your
career is not always going to be linear.”
“Now I’m a co-founder of a company I absolutely love, .CO Internet,
and my career is about helping other companies and businesses get
started. And helping to change the fabric of the Internet at the same
time.”
She added, “If you have the gnawing sense of anxiety that the
corporate world just isn’t for you, and you have a bigger vision for
what your life and career can be about – you owe it to yourself to go
for it – to create the future you want.”
Read the full article on TheGlassHammer.com
Congrats to Lori Anne and she is well deserving of the press in my opinion as she is one of the top professionals in the industry.
Disclosure: .CO is an advertiser on Hybrid Domainer
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