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Google is looking for un natural links

March 30, 2012 by Raymond Hackney

By : RH

For those who spend time building links for their developed websites they know that quality, natural links are what counts. Search Engine Watch wrote an article that looks how Google is deindexing sites with un-natural links.

From the article:

The theory I think holds the most water is Frank Watson’s, who contributed to this article. It does seem that this round of penalizations and deindexing incidents is the result of Google’s sniffing out large quantities of unnatural anchor text alone.

For example, an unnatural link profile for a flower shop might look like: 1,000 links with the brand name as the anchor text; 3,500 links using “buy flowers online”; 5,000 links using “order flowers online,” etc. You would expect more links to use the brand name as anchor text; large quantities of links using very specific, high search volume terms, even more than the name of the business, could be a red flag. This is the kind of profile that might signal a stinker to Google.

Read the whole article on Google and un-natural links

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Filed Under: Google Tagged With: Domain Names, Google, Internet, Link Building, SEO

About Raymond Hackney

Raymond Hackney has been involved with domain names since 1997. One of the most prolific writers in the domain industry and founder of TLDinvestors.com and 3Character.com

Comments

  1. Puranjay says

    March 30, 2012 at 7:02 am

    This goes hand in hand with the Google ‘Venice’ update that de-indexed all private link networks.
    Google has made it abundantly clear that it does not like affiliate marketers and wants to hurt them as much as possible.
    The only way to make money in the near future will be to run a very legitimate, very large authority site.
    It’s becoming more and more difficult to make money online. But when you really think about it, it makes our domains even more valuable.

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