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TLD Investors

Domain Investing Stats and Tips

The cost of marketing on Facebook

December 19, 2011 by Raymond Hackney Leave a Comment

Some Facebook facts courtesy of Jeff Bullas

  • 93% of Facebook users share shopping suggestions
  • Brands are only responding to 50%  of brand page posts
  • 80% of users who received a response to their post made a purchase as a result of the interaction
  • 47% of companies have generated leads from Facebook
  • 41% of companies have closed deals from Facebook
  • Average cost of  obtaining a fan is $1.07
  • Almost two-thirds of businesses surveyed use Facebook as their main marketing tool
  • 87% of Facebook fans said they are satisfied with a particular brand. Only 49% of non-fans said they did
  • The cost per click using Facebook advertising for e-commerce is 31 cents

Find-your-Fans-the-Cost-of-Marketing-on-Facebook

Courtesy of Flowtown

Filed Under: Facebook

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