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Movie promoted not with domain or Facebook url but rather a Twitter hashtag #

August 12, 2011 by Raymond Hackney

The movie 30 minutes or less, starring Danny McBride (Eastbound and Down) and Jesse Eisenberg (The Social Network) opens today.

The 50 commercials I saw on tv for the movie all had #30MOL.  A Twitter hashtag instead of the domain 30minutesorless.com which the studio owns. Interesting to see if the Twitter hashtag will be promoted like the Facebook.com/companyname has.


 

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Filed Under: Twitter

About Raymond Hackney

Raymond Hackney has been involved with domain names since 1997. One of the most prolific writers in the domain industry and founder of TLDinvestors.com and 3Character.com

Comments

  1. Derek says

    August 14, 2011 at 6:22 pm

    I guess this is a good indication of where some in the movie industry feel it’s better to get interest brewing about a movie being released. I guess with twitter it’s more concise and readers are less likely to have their attention stolen.

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