Bambu who describes themselves as a global leader in digital wealth technology, is rebranding. The company went out and raised some money and now is moving from the .life extension to the .co.
Leading financial institutions around the world have adopted Bambu’s technology, making wealth management digital and simple.
According to an article on Hubbis the company sees the .co as an upgrade.
From the article:
Bambu upgraded corporate website now employs a web address that departs from the former “bambu.life” to the “bambu.co” domain, which is an immediate effect. The move enhances the Bambu brand with a strong, technical identity and provides the end users a progressive perception which is in line with the firm’s services and industry.
Why not go for the .com? Well Bambu.com not available, Bambú is one of the oldest companies in the history of the world according to their website. They do rolling papers and other goods.