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Amazon shutting down division that owns Diapers.com and Soap.com

March 29, 2017 by Raymond Hackney

News from Amazon today is they are shutting down their Quidsi division, Diapers.com and Soap.com are both a part of that division.

From Axios.com:

 Bloomberg first reported and the company confirmed to Axios. Amazon acquired the company for $545 million in 2011.

“We have worked extremely hard for the past seven years to get Quidsi to be profitable, and unfortunately we have not been able to do so,” Amazon said in a statement. “Quidsi has great brand expertise and they will continue to offer selection on Amazon.com; the software development team will focus on building technology for AmazonFresh.”

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Filed Under: domaining news, ecommerce

About Raymond Hackney

Raymond Hackney has been involved with domain names since 1997. One of the most prolific writers in the domain industry and founder of TLDinvestors.com and 3Character.com

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