The BrandBucket newsletter came out and Michael Krell gave a rundown of what was going on in November. Keyword brandables vs invented brandables were virtually the same, right around $2,780 for the average sales price.
The newsletter confirmed what we told you on Friday, you can no longer move approved domain names in your account. You either have to publish it and pay the $10, or the new buyer can resubmit.
The top searches continue to move around a bit with ‘drone’ ranking #1. The other keywords stayed relatively the same except for ‘digital’ which made it into the top 10.
Our November sales spiked significantly at the end of the month which helped make it one of the top months of 2016. We saw 45 different sellers make sales with 11 being first time sellers After removing sales above $10K, the average sales price for a keyword brandable was $2771 and the average sales price of an invented brandable was $2794.
6 letters seems to still be the magic number for invented brandables, although every investor I speak to or read, prefers to buy 5L in the wholesale market.