The Panda Turns Two Years Old
In the first part he takes a look at sites that lost traffic and visibility due to Google Panda. McGee got some great data from SearchMetrics.com. The SearchMetrics data looked at 22 websites affected by the update and how they improved or continued to lose search visibility.
From the article:
How Are The Panda Losers Now?
In a nutshell: Still losing.
In fact, some of Panda’s losers no longer exist and others have
completely changed their name and/or business model. That’s the topic of
We recently asked Searchmetrics to go back to one of its original lists
of Panda losers from two years ago, and run its same “SEO Visibility”
report on some of them. The company did that last week, and provided
loads of information. (Note: We also contacted Sistrix with a similar
request, but didn’t receive a reply in time for inclusion in this
Searchmetrics looked at 22 Panda losers and compared their visibility in Google’s search results at three points:
- Before Panda (February 20, 2011)
- After Panda (March 13, 2011)
- Now (February 17, 2013)
Read the whole story and the comments here